Image courtesy of thehollywoodgossip, 2012 |
The commercial trailer for the fragrance, 'Fame", was uploaded yesterday onto Youtube, and may I say I can definitely feel the High Fashion Goth atmosphere throughout the trailer. The director, Steven Klein, has captured the very essence of High Fashion Goth in a matter of 30 seconds, and the styling by Brandon Maxwell should be highly commended, as he stayed true to the vibe of the mysterious scent. I have no doubt that Gareth Pugh, aka the Dark Prince of Fashion, had an influence on the video, as the fashion films for his collections are much the same — sound, visuals and styling. I haven't seen a High Fashion Goth film for a perfume ever before, and thus Lady Gaga has once brought innovation to the fashion and cosmetic industry again.
On a final note, I can see a lot of Mugler, Giorgio Armani and Alexander McQueen by Sarah Burton in the film, or is that just what I see because she always wears these illustrious labels? And if this is only a trailer, I can only imagine how good the full video will be!
"Fame" is due for release in late 2012.