Photo of model Karolina Kurkova wearing the Barbour International jacket, created originally for the 1936 International Six Day Trials (motorcycling) and worn by Steve McQueen, by REX via The Telegraph.

"When John Barbour founded the company in South Shields in 1894, selling oilskin coats to local dockworkers along with boiler suits and underwear, there wasn't a grouse moor or a Hooray Henry in sight. It was only in 70s that Barbour began to focus on countrywear. The "classics" that the rural crowd like to think are proper Barbours (Bedale, Border and Beaufort) were launched in the early 80s and made fashionable by the Queen and Diana, Princess of Wales. But a Barbour as a stylish piece of streetwear is a new phenomenon; and it's catching on faster than you can say wax thorn-proof dressing." —Anna Tyzack, The Telegraph