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The guide under night lives Infrarouge: Sleeping sucks

Sleeping sucks by WOW Barbie

The French edition declares a night life of Paris Infrarouge what to sleep is a sediment. Super-agency Publicis Conseil and illustrator Craoman have presented campaign under slogan Sleeping sucks, representing night nightmares of people which sleep — and could have fun.
Ad Campaign: Sleeping sucks
Client: 'Infrarouge' night out guide
Agency: Publicis Conseil
Executive Creative Director: Olivier Altmann
Art Director: Olivier Dermaux
Copywriter: Mathieu Vinciguerra
Illustrator: Craoman

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