Everydub + tobacco

STOP Cigarettes!

Smoking cigarette by WOW Barbie

Antitobacco Propagation

Canadian agency Bleublancrouge and Cancer Patients Aid Association (CPAA), have presented the first series of prints on struggle against tobacco to India. As consider in agency, campaign under a slogan "Cigarettes Smoke People", is new way of the message on smoking consequences.
Bleublancrouge have chosen the organisation, based in India, because of a considerable quantity of smokers in the country.

STOP SMOKING IN INDIA

To smoke in bed by WOW Barbie

Gaétan Namouric, the executive vice-president and the creative director: "It is simple, but very clever way to tell that cigarettes always win smokers."

Agency: Bleublancrouge
Client: Anita Peter, Director, Cancer Patients Aid Association
Creative Director and writer: Gaétan Namouric
Artistic Direction: Sébastien Deland
Photographer: Leda & St-Jacques
Client services: Justin Kingsley