South African agency DDB South Africa suggests to conclude the bargain with the child. If you do not wish to buy to the daughter of a huge spider, to look a children's animated cartoon or to go for a drive on a roller coaster — that of the child it is possible to dissuade, having invited to a children's dinner with toy Happy Meal from McDonald's.
Ad Campaign: McDonald's — Make a deal
Advertising Agency: DDB South Africa
Executive Creative Director: Gareth Lessing
Creative Director: Julie Maunder
Art Director: Steven Jones
Photographer: Clive Stewart
Copywriter: Kenneth van Reenen